A Broad Scope Of Success
Honda is just as recognisable for their motorbikes as they are their cars. Many will also be familiar with their lawnmowers, outboard marine engines and generators amongst other things. They also have an aerospace division (GE Honda Aero Engines) that manufactured the HondaJet, which began production in 2012. This gives them a unique range of experience to call upon.
A Sporting Heritage
Honda has a long and rich motorsport history. The founder, Soichiro Honda, started out by tuning and racing cars. They first entered Formula 1 in 1964, and are reentering in 2015 with a partnership with McLaren. In 2010 Honda became an official team in the British Touring Car Championship. Despite their time in and out of four wheeled motorsport, Honda have continued consistently in two wheeled motorsport, and have dominated MotoGP in recent years.